MBA Strategy Coursework Answers

GET ANSWERS FOR ALL COURSEWORK ASSIGNMENTS

Introduction

Company/industry market. Competitors/current mission and vision. Brief summary of strategy

Concepts and frameworks applied – discuss around purpose, benefits and limitations/criticisms. Requires academic sources – journal articles

PESTLE

5 Forces

SWOT

Strategic capability, competitive advantage & sustainable competitive advantage value chain model (VRIO)

Stakeholders, stakeholder mapping & CSR

Competitive strategy – Porter generic or Bowman strategic clock

Ansoff matrix

S (Suitability) A (acceptability) F(feasibility)e

Action – leadership/organisation structure/change management

Application

Apply concepts and frameworks in above order.

Do not use journal articles, instead sources are company reports, market reports (Mintel, Marketline, Key Notes &Euromonitor), websites e.g. Bloomberg, CNBC, ONS (Office of National Statistics), Forbes, Newsweek, Huffington, Economist, online newspapers (FT, Telegraph, I, Times, Sunday Times, Guardian – good quality papers) and consultant reports (McKinsey, KPMG, EY, BCG, PWC), industry web sites.

Conclusion

Main findings in relation to the strategy.

References

Harvard referencing.

Appendix

Could include analysis based on the frameworks, but conclusions from them must be cited in the body of the report.