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Role of Digital Transformation in Revenue Optimization within the UAE’s Construction Sector
- Document Type: Coursework
- Subject: Business
- Number of Words: 2500
- Citation/Referencing Style: Harvard
This is an individual assignment in the form of a narrated presentation of no more than 10 minutes long, and no more than 8 PowerPoint slides excluding the title slide.
The purpose of the assignment is to convince the listener that you have identified a management problem or issue which it is important to investigate – and that you have already made a start on that investigation, by;
- Really trying to hone in on what it is you want to find out
- Considering relevant academic sources and
- Exploring possible options for primary research.
Your research proposal must include the following elements:
–Title – derives from the aim of your research and contains key concepts
–Rationale – explain why you have chosen this topic and briefly summarise the existing literature on the topic
–Aim of your research-In one sentence explain what you intend to find out. (ideally you will have one aim only)
–Objectives of your research –Objectives should have a strong logical connection with the aim and they should point to the data you need.
Approach-explain what approach to research you intend to use and why (making reference to research methods manuals)
–Design -explain what design you intend to use and why (making reference to research methods manuals)
–Methods-explain what method(s) of research you intend to use and why. (making reference to research methods manuals)
–Participants-explain who your participants will be the sampling method (sample size and the size of the population). For qualitative research explain what criteria you will be using to select your participants.
–Validity and reliability-explain what measures you will be taking to enhance the validity and reliability of your research. (If a qualitative approach is employed you need to explain what measures you will be taking to ensure the credibility and trustworthiness of your research including a short explanation on reflexivity.
–Ethical considerations-explain what ethical issues you might have to tackle.
–Data analysis-explain briefly how you intend to analyse your data.
References-List using Harvard standard the sources used to support your proposal.
This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:
LO 1 – Define and contextualise the research issue and specify appropriate aim, objectives and research questions.
- Please read this carefully and comply fully:
- Follow the course guidelines regarding submitting work, as below (e.g. electronic or paper copies).
- Pages should be numbered.
- All work to be submitted as Arial 12 font with 1.5 line spacing.
- All writing should be in the third person passive.
- Written work must be word-processed
- The module title and code number must be clearly marked on the front cover.
- Work you submit for assessment must be properly referenced – a guide to the Harvard system of referencing can be found on the Bucks website at bucks.ac.uk/referencing.
- You may seek clarification from the module tutor at any time.
- There is no excuse for failing to submit your work in accordance with the guidance, work that does not meet the necessary standards in that respect will be marked accordingly.
Referencing and research requirements
Please reference your work according to the Harvard style as defined in Cite Them Right Online. This information is also available in book form: Pears, R. and Shields, G. (2016) Cite them right: the essential reference guide. 10th edn. Basingstoke: Palgrave Macmillan. Copies are available via the university library.
How your work will be assessed
Your work will be assessed on the extent to which it demonstrates your achievement of the stated learning outcomes for this assignment (see above) and against other key criteria, as defined in the University’s institutional grading descriptors. If it is appropriate to the format of your assignment and your subject area, a proportion of your marks will also depend upon your use of academic referencing conventions.
This assignment will be marked according to the grading descriptors for Level 7.The assessment rubric are available on Blackboard for this assignment should be read in conjunction with this document.
|Generic: Communication and referencing15% weighting||Clear precise assignment with excellent structure. Coherent and comprehensive argument.||Mostly clear precise assignment with good structure. Fairly coherent and well argued.||Well-structured and relatively clear argument||Insufficient structuring with some flaws in argument.||Poor structure and argument|
|Context and Rationale for Research
25 % weighting
|Excellent definition of research problem. Demonstrates excellent understanding of the topic, objectivity and reference to theory. Provides appropriate level of additional contextual research material.||Very good definition of the research problem. Demonstrates clear understanding of the topic, objectivity and reference to theory. Provides some additional contextual research material.||Good definition of the research problem. Basic level of understanding of the topic, some reference to theory. Provides small amount of additional contextual research material.||Acceptable definition of the research problem. Demonstrates only superficial understanding, theory limited or absent. Provides limited additional contextual research material.||Poor definition of contextual research problem. Very limited understanding of topic. Provides no additional contextual research material.|
|Literature Sources15% weighting||Demonstrates clear and accurate selection and analysis of the literature sources required from a wide range of appropriate scholarly and professional sources.||Demonstrates a very good selection and analysis of literature sources required from a very good range of scholarly and professional sources.||Demonstrates a good selection and analysis of the literature sources required from a good range of scholarly and possibly some professional sources.||Demonstrates acceptable level of appropriate literature sources.||Demonstrates inadequate level of sources & analysis.|
|Research Aim and Objectives
|Demonstrates excellent level of creativity towards design of aim statement that has clear links to the rationale and problem statement. Research questions demonstrate high level of synthesis and creativity in structuring the scope of the research.||Demonstrates good level of creativity toward design of aim statement that has clear links to the rationale and problem statement. Research questions demonstrate very good level of synthesis and creativity in structuring the scope of the research.||Demonstrates adequate level of creativity towards design of aim statement that has some links to the rationale and problem statement. Research questions demonstrate some level of synthesis and creativity ins structuring the scope of the research.||Demonstrates weak levels of creativity towards design of aim statement that has some links to the rationale and problem statement. Research questions demonstrate acceptable level of synthesis and creativity in structuring the scope of the research.||Demonstrates inadequate levels of creativity towards am statement with no links to the rationale and problem statement.|
|Methodology20% weighting||Fully evaluates primary research design and implications, using appropriate examples and theory||Evaluates primary research design and implications using appropriate examples and theory||Adequately evaluates primary research design and implications, using appropriate examples and theory||Evaluates primary research design and implications using poor or inappropriate methods.||Displays only weak evaluation, not reflective or based on theory.|