Business Proposal for Online Selling: Blessings in Disguise or another mess.
Online selling has become a vital business source in the present day world. Business expects to sell their products and services like hot pancakes using online business. The rise in expectations from online business is due to the fact that the online business provides a platform to the companies and customers meet at one place. This way the number of buyers and sellers are huge in the online platform which offers great opportunities to both the parties. The business of today which is suffering from aftermath of slowdown is getting huge benefitted through online selling business. This is so because the online selling business offers access to number of buyers who are distributed in different region. Therefore their accumulated demand brings out the most desired results of getting business orders.
Online business requires the presence of a web portal. The web portal can be of the company or any other website which supports online selling business. Therefore through the web portal efforts are made to display the desired information to the customers. This information include written and pictoral display of information about products and services available with the company. Also the price tags are attached with the image so that the customers can make purchase after comparing the prices of the company products with other company products.
The online business is spread wide. Therefore it is really difficult to search for the actual presence of the business and reach out every single one of them. Therefore efforts are made to recognize the online business holders through internet search. The research problem is find out if the internet business has helped the business in gaining access to more customers and earn more profits, or it has become a mess in which the businesses are suffering from cut throat competition. Due to the recent entrance of huge companies in online business, the business of other small companies has been affected. The big companies such as Ebay, Snapdeal, Amazon and others offers a huge range of products and services and that too at lower prices that the small companies are finally losing before these huge brands. However many other businesses which were once at the stake of closing down have been revived and working well with the advent of the online business. Also the customer level of satisfaction will be evaluated considering that the online business is helping them make effective purchase decisions.
Therefore online business has acted as a two edge sword. Through this research, efforts will be made to recognize that if the online business has been able to help businesses expand, grow and sustain or it has resulted in bringing the dominance of big companies and develop cut throat competition in the market.
The research questions therefore includes the followings.
- If the online business has brought in new opportunities for development and growth of the present day business scenario which is infected by the global slowdown of 2008?
- Is the online business successful in bringing huge gains and sustainability to the present day business?
- Has online business added to the competition in the industry?
- Is the online business capable of providing the customers with the best product and services at best prices?
The research methodology will include collection of data from secondary source. That is the business research will be made using the facts and figures collected from journal articles, recent publications, online forums, blogs and even websites offering information for present status of online business. Therefore the use of data, facts and figures available on internet will be made to access the level of growth and accomplishments of the online selling business.
The research will consists of 10 company officials who will be sent online surveys. These people will be asked to fill and send back the survey within the stipulated time frame. Thus the use of internet source will be made to get the primary information from the company officials which are already participating in the online business. Later the traditional method of primary information will be fetched by using personal contacts. That is 10 of the customers will be selected at random who has recently made any kind of online purchase.
The research questions will be kept short and easy. The answers will be expected to come in ticking of the options that are offered along with the questionnaire. Therefore efforts will be made to design an easy and understandable online survey for business officials of online business and questionnaire filling for customers through personal contacts. Special consideration will be given that the questions will concentrate on the research topic and the outcome received will fully justify the requirements and expectations of the research topic.
The research process will start with early data mining through the online sources including websites offering information on the advent, spread and benefits of online selling business. Later some of the online selling business will be selected where in the online survey will be sent so that they could answer the research questions which could help in accessing the research topic. Some customers will also be selected as random so that they can give their feedback about the use, benefits or losses that the online business has applied on them.
The research process will therefore follow secondary research consisting of review of literature and prior studies. Later the online survey will be made on online business. Thereafter the primary research method will be used by contacting personally some of the customers who recently used the online selling facility. Later the data collected will be saved and used for next process of data analysis and fetching the outcome. The outcome will be followed by evaluations and suggestions that could be derived from the research.
The data collection will be done from secondary sources for getting the prior study outcomes. Later the online survey with some selected online businesses will be made to get a view of the benefit or issues that has been gained due to online business. Later the primary source will be used by contacting personally some of the customers who has recently used the online selling facility. Therefore attempt will be made to get the views, thoughts and suggestions from the business officials and customers about the online selling business.
The data analysis will be made by using the latest data analysis system of MSExcel which will help in quick and easy inputs of the data information and getting the most desired outcome in the form of table. Also the effective display of the data will be followed using the same method which will help the readers to get easy information sharing through the research readings.
The expected research outcome is the evaluation of the online research business. That is various hypothesis can be tested and evaluated from the research process. These hypothesis testing will be the expected outcome that can be stated as follows.
H1: Online business has provided an effective and beneficial platform to the businesses.
H2: Online business has assured the sustenance and growth of the business in the long run.
H3: Customers are happy with the online selling business because of the various benefits they are reaping.
H4: Online business has a great future and is expected to spread and florish in future.
The online business is spread wide. Therefore it is really difficult to search for the actual presence of the business and reach out every single one of them. Therefore efforts are made to recognize the online business holders through internet search. Online businesses has helped many businesses which were once at the stake of closing down have been revived and working well with the advent of the online business. Also the customer level of satisfaction will be evaluated considering that the online business is helping them make effective purchase decisions. Hence through this research the level of gains and benefits achieved from online business will be evaluated.